A new online video editing service was just brought to my
attention by one of my partners. It appears to be a pretty neat service that
ANY do-it-yourselfer can do. But, is it worth it? Let’s talk a little about the
service and other options. The service (Pixorial) allows you to mail your
tangible media like VHS, Hi8, etc. to their processing center or upload your
digital media via their website. Once your media has been digitized or uploaded,
the fun begins. Once online, you’ll be able to scroll through all of your
original footage and edit all the shakes, bumps, blurries, and mishaps out. You
can add traditional transitions like dissolves and wipes. This will help your video masterpiece be all
it can be. All of this while connected to the net. So what do you do when you’re
done? Well, with the service you’ll be able to post directly to Facebook, email
all your friends a link, embed to the site of your choosing or have Pixorial
master you a custom DVD (and mail it to you). So what does all this cost you
ask? Actually not too much. You can use their limited version for free, which
will limit your uploadable media. You can also pay $25 a year for unlimited
usage.
How does this fair with computer software or hiring a
service? Let’s dive into that a little. If you’re someone who shoots a lot of
video, you will want your own installed software. Of course Apple comes with
the VERY powerful iMovie, which can handle HD quality and is very simple to
use. Windows comes with MovieMaker, which in my opinion is a waste of space on
your hard drive. Pixorial will offer you more options. Beyond the free
software, you can purchase multiple video applications for Windows which all
have their pros and cons. All of these programs will start at $100 and go up
from there. Using these, you will have unlimited usage on your computer and
storage will be based on your hard drive space. Now beyond this you’ll have
Adobe Premiere, Final Cut Studio and Sony Vegas. These editing suites cost a
bundle, but offer you the most options for manipulating your media. They are
also the most difficult to master. Here at Lucky-Star, we use both Final Cut
Studio and Adobe products. It’s the only way in our eyes to delivery whatever
the heart desires.
That brings me to the next point. Hiring an outside company to
hype your home-videos. This by far is
the most expensive, but will likely deliver the finest results. We charge both
an hourly or project based rate, but doing the pre-budgeting, even a simple
show will cost you around $300-$500 and that’s from us. Other services can
charge double to triple that depending on the editor and house rates.
So again, it’s all up to you. How important is your video
final product? How much are you willing to spend? How much control do you want
when doing it yourself? What exactly do I want? These are all valid questions
that you will need to ask yourself before taking the next step in any video
production. As I always say, there is no wrong way to try… So go with what is
best with your comfort level. Good luck and happy shooting.